Friday, September 05, 2008

Apple Computer's newest TV spot.

The YouTube link above takes you to Apple Computer's newest TV Spot.

Apple's advertising team has hired Jerry Seinfeld and a Bill Gates look-alike to mock Microsoft's arrogance by portraying Microsoft as a company of "everyday people" who buy uncomfortable shoes.

Seinfeld does a brilliant job at portraying an insipid idiot who encourages Bill to buy ill fitting shoes and shower fully dressed! (hysterically funny!) Bill, of course, thinks showering with his clothes on is silly and gives Jerry a less-then-amused look (the actor portraying Bill Gates is fantastic).

Curiously, a hispanic family (eating junk food) appear to be fans of ill fitting shoes, too - is Apple being racist? Hmmmm.

Anyway, at the end, "Bill Gates" wiggles his butt (sooo funny!) and Jerry Seinfeld is promised a computer that he can eat.

Great ad, Apple. You've poked fun at Microsoft's stodginess, myopia, cheapness, unwillingness to recognize its own blunders and embarrassed one of the world's richest men.

EDIT: Oh. I guess Apple didn't produce the spot. Microsoft did. Yikes.