The graphic above is an ad for Shenley's Whiskey. It was published in a June 1945 edition of Life magazine.
Ah, the 'Good Ole'Days' - when days began with bright promise and a belt of booze. Specifically, Schenley Reserve!
We can only assume that ole'rooster has had his morning nip - why, he's already hollerin' at the kids.
Dad Rooster: "Sthing a Sthong of Sthunny...*hick* G'dam*d Morning, ya liddle whinin' sh..."
Chicks: "Waaaaah! Mommy! Daddy's had too much of his special medicine! Waaaah!"
At any rate, we'd NEVER see this for Seagrams or Crown Royal today. If we've learned anything in the last 60 years, it's that mornings need to be started with CAFFEINE!
PS - this post is in honor of my friend Col. Bruce Porter - WW2 ace fighter pilot. He painted a big ol'bottle of Schenley's on the side of his F6F-3N night fighter. After flying combat all night long over a black ocean, a sip of Schenley's after landing would have been understandable.
