Thursday, January 29, 2009

FOOooOOOF!


The graphic above was sent in from a sadvertising reader who also happens to be an "ad guy" - it's an ad for a 70s/80s brand of clothing called "Cricketeer."  

I'm not the only person to blog this old ad.  The thing is as disturbing as it is brilliant.  Great idea hiring a contortionist model to prove the stretch and fit of a traditionally stifling corporate uniform.  

But I wonder - is there a shot with the guy holding a lighter?  Yeah yeah...you thought it too.

"Hey guys!  Gimme a match!  Quick!  Quick!....FOOOooOOOFF!"

Even better ad if they would have given the pants a flame resistant panel.  Then they would have finally created Church Clothes that every 13 year old boy would covet.

"Hey!  You've got fart pants!  Cool!"

Note:  A sadvertising reader commented that the ad promised that "anything you can do OUT of a suit, you can do IN a suit."   So that leads me to wonder if there was anyone who wondered, "Gee. I sure wish I could get my head near my butt while I'm wearing my office clothes."

Oh bruther.

Tuesday, January 27, 2009

Apple does it again



The creative geniuses behind Apple Computers have created another brilliant campaign trashing Microsoft - this time, Microsoft's "R&D" project called "Songsmith."

Songsmith is a Microsoft software product that writes songs for people! Simply sing into the microphone, and Songsmith adds tinny, Teletubby music to the background! "Dumb!" you say. Yep. And what a way to parody this product than to create an infomercial about a hapless ad guy who gets inspiration when his daughter invents and sings a White Middle Class Anthem into her computer.

FUN-NEE! What a parody!

"Microsoft, huh? So it's pretty easy to use?" Hee-haw! Kind of like, "Pet weazel, eh? So it's pretty good with kids?"

BREAKING NEWS: Uh-oh! Sorry. I guess all this is real!

insert jaw-drop, long pause, chilling of the blood, wide-eyed amazement, shock and horror)

Wow...I guess we can expect Christ's return any day now and just like the bumper sticker says, "...boy is He pissed."

In all seriousness, Microsoft should create a software that makes us all software engineers.  We just turn on our computer, open an application and VIOLA!  It works!  

Thursday, January 22, 2009

Smoopid.



The graphic above is a new product being sold - and discounted - called "Smittens." 

It's hard to imagine what I'd say if a prospective client walked in with these.  Probably, "Oh my gawd."  But that's beside the point.

The potential liability here is huge.  Can you imagine walking along the forest trail with your Sweetie and suddenly a huge Grizzly Bear comes a'galloping...and now, you have huge decisions:

A. Which direction do you run?
B. Who's going to end up being food?

Well, on the other hand (PUN!) "Smittens" would make snowball fights more interesting.

And, if the relationship ever goes sour, you have a nifty elbow warmer.

These things could be huge on the Cage Fighting circuit, but the name would definitely have to change.

Thank you to a sadvertising reader for the tip. :)



Tuesday, January 20, 2009

What does a Brand Manager do?



The above video is from an 80's "Christian" rock band called Sonseed. Don't watch the video with food in your mouth or else you'll wreck your monitor. And if you're sucking on jawbreakers, point your head down or the explosive force of disbelief could kill someone.

Anyway...

Of course, fashion comes and goes - in the 80's, these folks might have been cutting edge. Had this video broken out on MTV, kids today might be jammin' out to Christian Ska & hairspray instead of Rap & bling. Thank God they're not.

Intentions had to be good - the dude on the Les Paul actually had a cool little riff. But a bouncy reggae tune about Jesus being a Canadian Mountie that "always gets His man" was as goofy then as it is now. Unfortunately, no one from God was there to say, "Whoa! Stop! Repent!"

This post is to all the Brand Managers out there who need Inspiration that their mission is real, vital and good. If you know of a Brand Manager, Creative Director and PR exec, forward this on, with a note of encouragement to keep the Faith.

Treat your products, your communications, your Brand as if you were on a Mission from God. Because if you don't, you could have Hell to pay.


PS - Anyone got a scripture reference for a Jesus that will "...zap me any way He can"?


NOTE: A Sadvertising reader pointed out that Sonseed is listed on Wikipedia.
http://en.wikipedia.org/wiki/Sonseed
An interview with the Bass player is posted on a link at the bottom of the page (he sounds like a pretty cool guy, btw). Unfortunately, the drummer died from choking on a sandwich.

Sunday, January 11, 2009

You can Tuna Piano, but you can't Tuna Kitten.




The graphics above are from PeTA's website. They represent the group's latest effort to eliminate all "cruelty" to animals - this time, they're embracing fish.

Little by little, decision by decision, PeTA is working hard to get "people" to eat less meat and be "ethical" in our treatment of animals.

Though I personally think PeTA's cause is as dumb as a hay bale, the group should be respected for their ability to generate publicity and take the "long view" in evangelizing their cause. PeTA's outrageousness is actually an admission to the utter magnitude of changing a human culture that's so systemic, it's wired into our evolution.

Typically, PeTA's rather clever. But their "Sea Kitten" campaign shows a distinct slip in their creativity. "Sea Kitten"? Come, on, people. The meeting that cooked that one up couldn't have taken more than five minutes.

"Guys, fish are dumb and stinky. We need to make fish cute and cuddly!"

"I know! Let's call them Sea Kittens!"

"Good one! Meeting adjourned! Let's get pizza!"

Now, "Sea Kitten" will work for a little while. The little kids will go "eeew!" when mom tries to feed them Tuna*. But when the inevitable Fish Sticks - er Sea Kitten Sticks - show up on the school lunch menu, SOME kid's going to crack and come to the horror that SEA KITTENS ARE TASTY and the natural question occurs...

"Hmmm. If Sea Kittens taste good, are Land Kittens better?"


*Pssst. Mom. They don't call it Tuna Helper for nuthin, you know. Mmmm. Thank me later.